I used to pay a lot of attention to the MacArthur Foundation Fellowship awards (the “genius grant). I don’t pay as much attention these days, because reasons.
However, I did know that Josh Miele, who I have written about before, was one of last year’s recipients.
Here’s a pretty cool profile of Mr. Miele and what he’s doing now. In brief, he’s working for Amazon on accessibility.
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Miele helped the team understand that they needed only to provide useful context, even just a word or two, for a person who is blind or visually impaired to identify the product. The team focused on kitchen and pantry items — things that come in cans, boxes, bottles, and tubes. The goal: Recognize items in Amazon’s vast product catalogue, or if that wasn’t possible, recognize brands and logos that could give the customer enough information to know what they held in their hand.
“If I touch a can of something, I know it’s a can,” Miele explained, “but I don’t know if it’s a can of black beans or pineapple. So, if I’m making chili, and I open a can of pineapple, I’m going to be pretty irritated.”
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